Travellers of the Future
Today’s family adventure looks vastly different than it used to, with virtual reality (immersive computer-generated worlds) and augmented reality (computer-generated content overlaid on real world content) experiences becoming more and more in-demand. This tourism trend is mainly driven by mixed reality proliferation and the digital-native Generation Alpha, as from 2010, who have embraced VR and AR.
Whilst Millennials are experienced world travellers with a YOLO (you only live once) mindset and Gen Z are bucket-listers looking for unique experiences, their children are world travellers, their daily lives heavily influenced by the technology of the 21st century.
Tech-inspired holidays are ideal for family and intergenerational travel as these experiences are engaging, accessible, sustainable, and memorable. Immersive experiential travel is fun for the whole family no matter the season!